I Got the Job
For Stepstone, we’ve been developing several campaigns for Germany and Austria since 2021, while we are active internationally in the markets Belgium and UK – with the Totaljobs brand. Our latest campaign "I got the job" launched in March 2023 in five countries.
Key objectives included differentiating the online product in a highly comparable market, emotionalizing the brand, establishing a premium brand image, strengthening the leadership position, and expanding internationally.
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