Army of the Dead
TVC, OOH, Digital
Wavemaker, Chunk, MediaMonks
For the Launch of the Netflix film “Army of the Dead”, we created a series of highlights around the films core themes “Las Vegas” and “Safe Cracking”. Like Netflix’s first ever global NFT activation: The NFT of the Dead. You could win a deleted scene from the film as a NFT.
As another highlight of this campaign, we created the world’s biggest playable slot machine as series of OOH installations.
The Casino Ad featuring Matthias Schweighöfer mimics the typical casino ads on TV with a fun spin.
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